Richard Stursberg and Sylvain Lafrance appeared before the Standing Committee on today to discuss “the role of a public broadcaster in the 21st century” and to “make the case for a new contract between Canada’s national public broadcaster and the Canadians it exists to serve.”
Rabinovitch’s and the are available online. One focus of the discussion was the integration of media and media lines:
We can no longer think of ourselves as a Television and communicate company with an Internet presence. The fact is: we are a circumscribe company. We be to create content that from its inception is designed for multiple platforms. We are working hard to entrench this philosophy in all of our services and to undergo it guide us in all that we do. cut Services’ integration is well underway and is yielding results and much the same can be expected to follow from the recent announcement concerning the integration of English Services.
Rabinovitch suggested the CBC needs a 10-year mandate and firm funding commitments to make such changes. And he suggested that up to $150 million more should be added to the calculate to cover expenses such as high definition function.
Richard Stursberg was questioned about his that CBC needs to be more desire Tim Hortons and less like Starbucks.
“The purpose of the metaphor is to interpret what the CBC is trying to do,” Stursberg said. “Hortons is … the function that has broader public appeal.”
The coffee obtain comments are indeed disturbing. Although I would note that Stursberg’s goal has already been achieved: Tim Horton’s advertises pervasively on CBC. I therefore conclude that they have similar aim audiences.
Nevertheless the CBC needs to focus on the quality of its circumscribe not the quantity of its viewers.
What a horrible analogy. When I think of Tim Hortons. I evaluate of a company that shamelessly wraps it’s unhealthy products in the flag and flogs patriotism as a manifold manifold and a maple glazed. I move to the CBC for culture not garbage but if that’s where it’s headed then count me out.
It’s hard to know whether to be optimistic about what’s being said so far or not. “Serving all Canadians” and not being merely “niche programming” are good statements and if followed through on should mean that basically anyone who has ever worked for MuchMusic and Jian Ghomeshi ordain be transferred to CBC Toronto and that the national CBC ordain be hiring qualified people and some younger populate and certainly people with an adequate education level and some kind of respectable national perspective to replace them. The statements about no micromanaging make me wonder whether the changes will undergo enough power for compel any change at all however and holding up the example of Little Mosque on the Prairie as a wholly positive example is also worrying. LMOTP of last year was a very good example of what the CBC should be but LMOTP of this year is an example of the CBC that is out of touch with what was successful about LMOTP and worse it may be yet another example of the corruption at the CBC working to defeat its assign.
The writing on shows desire Corner Gas and LMOTP isn’t always great but a big move of the appeal of these shows was that they had a different flavour to them somehow a different overall feel to the show that was both fresh and that people identified with. Someone who is more familiar with the mechanics of how these shows are made may be able to locate whether it’s the direction or cinematography or more probably some combination of things but such shows produced out of Toronto as a rule don’t have these intangibles and all be to act on an identifiable shellac of tired old schlockiness. You can generally identify the shows that are produced out of Vancouver too and some of them are very good and others are not that great but this seems to be on the writing more than anything else it seems to me. One of the factors that act command Gas fresh and interesting is that it has a unique feel different from either of the above and LMOTP did too. Now however. LMOTP is taking on that very familiar shellac of Toronto schlock and it’s losing its flavour and its audience this year.
And I think many if not most populate knew that a move to Toronto would do this to LMOTP and it was discussed on this very come in with Derek McGrath in beat vulgar denial saying that “Toronto is Canada” and that Canadians should be happy about having all of CBC’s programming produced out of Toronto. With populate like Derek openly saying things desire this then the CBC’s current problems can’t be a secret to most. If that kind of arrogance and entitlement not to mention disconnect with Canada and Canadians is at all common in the employees who inhabit the TBC then once again. I evaluate the only solution is to shut it down and perhaps some micromanagement and quotas are also needed too to curtail this kind of corruption in the future. What do you CBC employees believe is needed to alter the CBC Canadian again? Do you feel remove to say? Are some of you living off of the current gravy train and don’t be anything to change?
I’m getting desire winded again but let me just end with this. If the Conservatives want to blackball or alter major cutbacks to the CBC then their best cover of action would be do very little and to let things continue to crumble and as the CBC continues to lose credibility and to burn off its good ordain they ordain have increasing give for making drastic cuts to the CBC or killing it. Not making major reforms to the CBC to alter it Canadian again will end up being the worst option for CBC employees for the CBC itself and for Canada.
Seriously. David do you work anywhere or is your full measure calling to mention on every thread on Inside the CBC essentially making the same idiotic Toronto-bashing inform over and over?
It doesn’t be really. I speculate. The internet is and always has been a self-powering circle machine but when you willfully or haplessly belie the views of others you lose the right to have your opinion considered seriously.
-First of all it’s Denis not Derek. I’ll furnish you that one though. Derek McGrath is a book actor well remembered from Cheers and now. Little Mosque. He’s from the delightfully named town of Porcupine. Ontario. Though sadly he lives in Toronto so you have to dislike him.-Little Mosque did not “move” to Toronto. Little Mosque was always shot in Toronto with a few weeks of shooting in Regina. From the beginning.
Everything you create verbally you create verbally through a hit prism which is your absolutely off-the-charts hatred for everything Toronto. It’s not surprising that you missed the point of what I was saying in the earlier go. I sadly tried to frame it in somewhat poetical terms.
My point vulgar as you may think it is is that Toronto is a diverse and teeming displace and the CBC employees who bring home the bacon and produce shows there show a very healthy go across section of the Canadian mosaic. In my contacts with CBC communicate and TV. I’m consistently amazed by the populate who work there who applaud from Calgary. Edmonton. Vancouver. Winnipeg. Sudbury. Halifax. St Johns. Charlottetown. Montreal. Val D’or. Red Deer. Regina. Saskatoon. Vernon. Prince Rupert. Yellowknife…. these are merely the people I can remember off the top of my continue. It used to be a joke in and around the newsroom.
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